A dynamic and forward-thinking activewear brand that aspires to motivate people towards a fitness lifestyle
Industry
Logistics
Scope of work
Logo Design
Visual Identity creation
Brand tagline creation
Merchandise creation
Website creation
Communication Materials
Hydra
Hydra started off selling large, fashionable water bottles that were both practical and fashionable. With the increase in their fan base, the demand for a diverse product range also increased, prompting Hydra to venture into the world of athletic wear and clothing.
Pain Points
With their expansion into a new industry, Hydra wanted to create a brand identity that would reflect the values of the brand while staying true to their fitness roots. They also required a logo, tagline and merchandise that followed the new design direction.
