OKAYA
India’s leading battery manufacturer that operating in Nepal as well
Industry
Hotel & Tourism
Scope of work
Social media strategies
Bike battery swap and maintenance campaign
Social media campaigns
Okaya
Okaya is India’s leading battery manufacturer. They have dominated the market for
almost three decades. The brand represents strength, a never-give-up attitude, and constant innovation.
One of the core values of the brand is ‘Local for Vocal’ that reflects on the pride of becoming an Indian and supporting a homegrown brand. It has grown its market into 50 nations and currently controls the global battery manufacturing industry.It has also had a significant impact on the Nepali market.
Pain Points
As an internationally established brand,Okaya wanted to create their identity in the Nepali market as well. For that they wanted new social media ad campaigns to engage with their audience.